UX/UI, Website & Branding refinement
Encountr
Relationship intelligence platform
- Client
- Encountr
- My role
- UX/UI for the platform and onboarding, website design and branding refinement
- Scope
- UX/UI · Platform · Onboarding · Website · Branding
Encountr is a relationship intelligence operating system: its AI, Maya, reads emotional patterns and voice signals to build EQ/RQ profiles for people and teams. I designed the platform experience, the website and refined the brand.

01
Context & challenge
Encountr blends voice analytics, attachment theory and AI to turn everyday interactions into insights on how people relate — for individuals, leadership and team health. The product needed to make abstract emotional data feel clear, trustworthy and actionable.
02
Objectives & user / business needs
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03
My role & responsibilities
UX/UI design of the platform and its onboarding flow, design of the encountr.ai website, and refinement of the brand identity.
04
Research & discovery
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05
Design process & key decisions
Onboarding starts with what the product does and a clear privacy & consent step — what is collected (voice recordings, meeting analytics, self-reported emotional state) and the guarantee that individual journals stay private — before sign-up with Google or LinkedIn.
06
Final solution
Wireframes for onboarding and the core platform: a personal dashboard with Daily EQ Score, Big Five profile and badges, plus team-pair insights such as pair synergy, friction risk, do / don’t guidance and pre-meeting cues.
07
Outcomes & learnings
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